How to Think and Communicate Visually

Visual told me nothing new. We only need the first signs of mankind in the search for a simple proof-painting on cave walls that visually tell the tribe. Today, it seems, need to be visually appealing communication, but also dealing with a large amount of information available for us to compete at some point (even Google acknowledges this in 2001 by the introduction of image search). Whether it’s web video, infographics and illustration, visual elements can quickly communicate a lot of information, and in a way that our brains process different from other, more traditional media.

Secret bit production is interesting, but bite-sized information is to have a “visual literacy”, or may think in pictures. Do not confuse this with being an artist or designer. Anyone can learn to think visually or see the world through the lens of this type and then work with visual communicators (a designer or manufacturer) to provide digestible visual attention, which deserve our time, and encourages us to craft to take action.

As someone who thinks visually, I want five tips that I believe will work for anyone who wants to communicate and influence through media beyond the written word to share:

1. Empathy: See the world as a child

Most of us take pictures before we start writing. But now that the words dominate our communication, it is possible we have a number of neurological rewiring to do to take back our brains to the point where simple, elegant photographs help us to tell. I recommend three steps: 1) Consider everything, especially the smallest details. 2) Ask questions, especially those who make you feel enlightened. 3) Bring a sense of exploration, in other words, power up the brain you’re curious. Children have a way of marking the little things we take for granted. They are very curious and always lots of questions. Yourself in a better mentality “like a child” will set the stage for all kinds of visual thinking.

2. Remember: Commit thoughts to memory

Words can be fleeting, they can sometimes wind, but often the picture burn into our memory. To start the process of visual thinking, it is useful to record the thoughts not only in words but also through simple drawings. Stick people and the basic shape is your greatest ally in the stage to transform ourselves into a more visual communicators and we must not let our fears about the “draw” on the road. My friend, Dave Gray, a great visual thinkers, attracted better than me, but I still write my most chaotic form when thinking strategically. The important thing is to establish a visual idea at the time, not the artistic quality of what you visually document.

3. Analyze: Take a step back

The first two steps are designed to open your mind and you catch your mind while getting some visuals to get the creative juices flowing. If you do this right, you will need to be attached to the subject of your visual. This is where you need to take a step back. Watch a visual story that you develop objective. Do you focus on form over function is interesting and worth sharing, or arrogant enough goals? Taking a step back and think of yourself as at the end of the community to get feedback from others, but also to analyze objectively.

4. Synthesize: Filter signal from noise

If you are the one word, you can relate to this process as “edit”, but a highly effective visual thinking that I think of a better word would be “synthesis.” A good synthesis involves taking a lot of information and distilling it into a set of core ideas triggered by an understanding of what will connect with your audience. This is where “art” for want of a better word comes into play. A word of warning: this takes practice. Able to synthesize complex ideas and drop the essence of the findings that the “nuggets” that will resonate. The only advice I can give here is that you know when you see it, and sometimes more clearly than you think.

5. Visualize: See it, do it

The final step is to think of a visual model that is right for your story and send it runs fine. Focus on the visual metaphor to tell your story. See the idea in your head and immediately so that he comes alive. If you need help, hire a creative team and work with them to enhance your visual thinking.

When institutions ecosystems me “(see above) a few years ago, visual thinking in circles began as a four-way Venn diagram. I think the leaves look like a circle, so I use the metaphor of a factory that makes the story better, because the roots served as a metaphor Strong to communicate basic needs.

Final Thoughts

Meanwhile, the voice inside your head saying: “That’s great, but I’m not creative, I do not think like that.” Ignore the voice. You can click on a rewarding path in life is part of your brain, but we are all born with the ability to create. If you want to communicate visually, your visual thinking. You can not execute their own ideas, but you can practice the steps above to start thinking visually. I would not recommend you read the book not to start with, read to distract you from actually doing. My advice is to start with a “pull” of the things you see as barriers to creative thinking (ie, not hours as you have time), then develop strategies to overcome them.

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